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POP-UP2024

NFT.NYC

Forbes Web3 x Memeland Community Activation

Client

Forbes Web3, Memeland

Location

New York, NY

Ecosystem

Multi-chain

Metric

CLIENTS: 2

// The Strategy

The Vision

For NFT.NYC: BATTLE 4 NYC, our mission was to architect a high-touch environment where founders, investors, partners and operators could form the relationships that compound after the program ends. Every detail engineered for the room, not the headline.

Objective: Global Recognition
Approach: Experiential Storytelling

A community-led activation during NFT.NYC bringing together founders, investors, builders and partners across digital culture.

Client Brief

The requirement was clear: transcend the standard conference programming and deliver a moment that feels editorial, intentional and culturally relevant. Production quality matched to the calibre of the room.

Our Solution

Through curated guest lists, bespoke environment design and intentional programming, we transformed New York, NY into a canvas where the right relationships could form. Every touchpoint engineered for the people in the room.

Gallery
// The Build

The Execution

Execution is where vision meets reality. Our team handled the intricate logistics of New York, NY, from government permitting to high-fidelity AV coordination.

What We Produced

Forbes Web3 x Memeland Co-Production
Scarpetta Private Dinner
Battle 4 NYC Activation
Dune 404 x Forbes Web3 Founder Programming
Onsite Operations & VIP Management
Production Detail
01

CLIENTS

2
02

FORMAT

Activation
03

WEEK

NFT.NYC